Executive Performance Coaching

Most companies
don't fail because
of bad ideas.

They fail because the people running them never got the coaching, the frameworks, or the hard truths they needed to lead — and sell — well.

I've built and scaled companies from the ground floor to nearly $100M in annual revenue. I've led sales organizations, rebuilt operations, navigated financing, and watched what breaks leadership teams at every stage of growth. I bring that experience directly into your business — not as a consultant with a slide deck, but as an operator who's lived it.

See How It Works Read Client Results
$100M
Revenue scaled
at a startup
6
Markets built &
operated simultaneously
10+
Years in sales, ops &
executive leadership
Kevin Radebaugh
Kevin Radebaugh
Executive Performance Coach
Who I Am

Not theory.
Pattern recognition.

I co-founded and scaled a startup to nearly $100M in annual revenue across six markets. Built a SaaS sales enablement platform for the solar industry. Served as President of growth-stage companies, navigated complex financing, and rebuilt broken operations from the inside out.

I'm not a consultant who studied your problems in a classroom. I'm an operator who lived them — and I bring that hard-won pattern recognition directly into your business, week after week.

Co-founder, KOTA Energy Group — scaled to ~$100M ARR across 6 markets
Co-founder, Sunobi — sales enablement platform for solar operators
President, Bright Energy Group — full rebrand, ops rebuild, margin recovery
10+ years in solar, financing, executive leadership & sales org building
Work With Me

Three ways in.
All require a 3-month minimum.

Tier 01
Executive Advisor
$5,000 /mo
3-month minimum
I'll dig in with you on a weekly 60–90 minute call — uncovering inefficiencies, pressure-testing decisions, or just being your most useful thinking partner. I'll give you specific action items with structured follow-up and accountability metrics that actually drive change, not just conversation. Available for touchpoints throughout the week when real things come up.
Start Here
Tier 02 · Most Popular
Growth Partner
$7,500 /mo
3-month minimum
Everything in Executive Advisor, plus I get inside the business. I run a dedicated weekly session with your sales team — teaching a proven framework that moves close ratios. I'll audit your systems, ops, and communication in Month 1, make introductions where they matter, and stay actively engaged up to 10 hours a week. You get the insight of a COO without putting one on payroll.
Most Popular — Let's Go
Tier 03
Fractional Operator
$10,000 /mo
3-month minimum
This is where I'm practically part of the team. Up to 20 hours a week — in your meetings, shaping your culture, working directly with department leads, refining your mission and values, and making hiring and partnership decisions alongside you. If you're scaling fast and need a battle-tested operator embedded in your business without the full-time price tag, this is it.
Let's Talk Fit

Not sure which tier fits? Most clients figure it out in a 20-minute call.

None of these feel like an exact fit? That's ok — we can customize an approach for exactly what you need. Let's talk through it.

Industries & Companies Served
Solar & Renewable Energy/
Electrical Contracting/
Smart Home Technology/
Sales Organizations/
Software & SaaS/
Home Services/
Growth-Stage Startups/
HVAC & Trades/
Field Operations/
Multi-Market Operators/
Solar & Renewable Energy/
Electrical Contracting/
Smart Home Technology/
Sales Organizations/
Software & SaaS/
Home Services/
Growth-Stage Startups/
HVAC & Trades/
Field Operations/
Multi-Market Operators/
Client Results

From people
who've been in the room.

"
"Kevin came in and immediately changed the way we operated. He rebuilt our core values, rebranded the company, and redesigned our CRM in a way that actually made sense. But what I didn't expect was the P&L work — he found inefficiencies we'd been blind to for years and increased our profit margins by 5% without cutting a single person. He's the real deal."
David Hammon
Owner · Bright Energy · Benicia, CA
"We needed someone who actually understood California solar operations — not just theory, but real practice. Kevin knew the market cold. He helped us build processes that cut our operations cycle in half and dramatically improved our customer experience. His knowledge of the California market is irreplaceable. Worth every dollar."
Scott Hyde
President · Kin Home · Lehi, UT
"Kevin coaches our executive team in a way no one else has. He doesn't just give advice — he builds accountability into the system. We have metrics we actually follow up on, and our team is solving problems faster and thinking further ahead than ever before. I don't see how we'd continue to grow without him."
Lanier Peralta
Owner · LP Electric · San Diego, CA
"When we were starting Orion from scratch, Kevin helped us build it the right way from day one — business structure, marketing, operations, all of it. He had a clear vision for how to maximize margins while building something customers actually love. His sales insight has been a game-changer. He thinks like an owner because he is one."
Rob Egbert
CFO · Orion Smart Lighting · Camarillo, CA
"
If you want to go fast, go alone.
If you want to go far, go together.
— African Proverb
How It Works

Simple start.
Compounding results.

01
Discovery Call
We spend 20–30 minutes on where you are, where you want to go, and what's actually blocking you. No pitch. Just a real conversation to see if we're a fit.
02
Engagement Begins
3-month minimum commitment. Week 1 is all diagnosis — no assumptions, no generic playbooks. Everything is built around your specific business and what it actually needs.
03
Results Compound
Better decisions. Higher close ratios. Tighter operations. A leadership team that actually scales. The work builds on itself — every week is sharper than the last.
Let's Talk

Ready to stop
figuring it out alone?

Growth-stage companies, scaling teams, and operators who are done guessing · 3-month minimum

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